Digital Content Creator & Promotion

Brand awareness, retail marketing, customer understanding, digital ecosystem. Memahami bisnis retail, brand identity, target customer, customer journey, media sosial, jenis konten, dan SOP komunikasi digital.

Content strategy, audience segmentation, content calendar, copywriting. Menyusun content pillar, objective, calendar, brief, copywriting, storytelling, campaign planning, dan trend research.

Photography, videography, graphic design, video editing, copywriting Mempraktikkan produksi foto/video produk, short-form video, desain, editing, caption, CTA, dan visual

Social media management, campaign execution, event promotion, coordination. Menjalankan campaign digital, scheduling, publikasi, engagement, dokumentasi event, dan koordinasi dengan tim terkait.

Social media insight, engagement, reach, conversion, campaign evaluation Mengevaluasi data performa konten dan campaign untuk menemukan insight serta rekomendasi perbaikan.

Data-driven improvement, strategy development, presentation Menyelesaikan project improvement dari research, analisis, strategi, implementasi/pilot, pengukuran, hingga presentasi.